In a Bid to accomplish the satisfaction of Nigerians who are stylish and fashionable, Clarks shoe launches its first official store on Friday (29th January, 2021) at Ikeja City Mall Alausa, Lagos. The Conference News report the brand legacy's first store in West-Africa.

Smartmark Limited is the biggest Fashion Retailer in Africa with Nigeria and Ghana as flagship territories. The company already boast of brands that includes Nike, Adidas, Fastforward, Levis, TM Lewin, Charles Tyrwhitt, Tommy Hilfiger, Swatch, Converse, ffstores.com, & the Clarks Brand which is the latest addition to their offering.

The Director Smartmark limited, MR John Onyeoguzoro Explained that the design is a made-up of past and present with a cast of maverick creative brand's rich history, which is the enduring and cross-generational appeal to all lovers of fashion, also to create an instant classic design for the region.
Onyeoguzoro said the plan is to open 70 stores, which will be located in major malls and on the high streets in Nigeria and Ghana to enable Clark's loyal customers access the brand.

Clarks is a British based International shoe manufacturer and retailer founded in 1825. With over 190 years of knowledge and expertise and over 750 stores worldwide, Clarks in conjunction with Smartmark Limited will be changing the landscape of fashion retail in Nigeria.

Clarks whose brand purpose is ‘’ To define comfort in movement through innovation’’ will introduce itself in the market with their latest AW20 Campaign “THEN, NOW. ALWAYS’’.

“THEN.  NOW. ALWAYS” celebrate the Desert Boot’s enduring international and cross-generational appeal, which brought together simple design and craftsmanship to create an instant classic. The campaign combines past and present with a cast of maverick creative whose tenacity and community-centric ethos embody both the brand’s rich history and its future path.

As part of the roll-out plan, Clarks stores will be located in major malls and on the high streets in Nigeria and Ghana to enable our loyal customers access the brand.
Clarks is affordable, durable & provides comfort!

See more photos below

MR John Onyeoguzoro 
Director Smartmark limited











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